According to statistics, eCommerce is anticipated to reach over $875 billion by the end of 2022. Online retail sales are expected to reach $6.17 trillion by the end of 2023 with eCommerce web covering up to 22% of the total retail sales.
There are more than 2k million live websites built with Shopify with the majority of domains registered in the USA, following Australia, UK, and many other regions. Moreover, among the most popular eCommerce platforms, Shopify’s success rate is quite substantial with only 2-5% of stores deserting it for varying reasons.
What is Shopify?
Shopify is one of the most complete, flexible and feature-rich eCommerce development platforms among all the others in the market. It offers users almost everything needed to run an effective store including customized designs and multiple feature extensions.
Users can sell pretty much anything they wish to, for instance, physical products, services, downloads, dropshipping and even digital products. It comes along with robust features including product management, inventory, customization, tracking orders, sales and much more.
What makes Shopify a popular eCommerce platform?
The software industry is constantly changing, reviewing and comparing different tools in the market. In such cases, making informed decisions and choosing an eCommerce platform that offers the best online solutions for you is a must.
Here are some of the noteworthy reasons for using the most popular eCommerce development platform, Shopify:
Shopify is easy to manage
Shopify is incredibly easy to use and manage even without a technical background. You can easily create a Shopify account and reduce the intricacy and burdens of building an online eCommerce store from zero. It is a user-friendly eCommerce builder that helps small business owners as well as beginners to set up their online stores and run their businesses.
It is fairly straightforward as Shopify manages to merge important eCommerce tools with an easy-to-use editor. The available toolset of Shopify gives users a seamless experience of creating an online store. Therefore even if you are a retail store owner or a newbie, Shopify has everything in store for you.
Shopify offers great support
Shopify platform is designed to be easy to use for anyone. However, even if you get stuck somewhere and need some help, you can always reach out to their support team. Shopify promises 24/7 support from its technical team to help you resolve your issues faster. It offers customer care in form of calls, emails and livechats to fix any glitches.
The technical customer service team is dedicated to addressing any queries and solving their problems as soon as possible. Along with that, Shopify also has an active and massive information forum that is accessible to all its users.
Shopify has a vast collection of themes
Themes are a small yet very essential part of any online business owner. They not only impart a unique look to your online eCommerce store but also represents your business. With Shopify eCommerce platform, you get to choose from a vast collection of themes. You can choose a theme that represents your business and its purpose.
Business owners often neglect the visual appearance of an eCommerce store even though it is very essential for a store to attract customers. Shopify platform is not just limited to its online theme editor, best Shopify developers can integrate Shopify themes with a local theme kit and design an online store accordingly.
Shopify offers hosted solution
Usually, all store owners need a personal hosting account or server to run their website. The hosting server also requires additional expenses of setting up a server administrator. Web hosting can be very challenging and time-consuming if you are just starting a new business. It requires at least some amount of technical experience or support.
With dedicated Shopify specialists, business owners won’t need to worry about databases and servers as the Shopify platform offers a closed-based solution for hosting your online business.
In simple words, you can log in and access your online store with just a few admin login details anytime and anywhere. Hire Shopify experts that are trustworthy and reliable to serve effectively in the productivity of your eCommerce development process.
Shopify integrates multi-payment gateway
An effective and secure payment process is a crucial step in an eCommerce store. One of the most noteworthy features of the Shopify eCommerce platform is that it supports users in handling payment gateway, making your work seamless and much easier. Shopify development has multiple payment gateway options such as Paypal, Authorize.net, Amazon pay, and many more.
Furthermore, the Shopify platform allows payments to be made through credit cards and debit cards and processed to the merchant or store owner’s account. Thus, the process of transferring money is hassle-free.
Online eCommerce store owners will get a direct transaction straight to their bank accounts and won’t require any third-party programs for processing payments.
Shopify reduces errors and data duplicity issues
Entering data or information manually in various forms and fields often creates the possibility of a lot of errors. However, real mishaps happen when the errors are not tracked properly.
With the automated solutions in Shopify, the data entering process becomes much more simplified. It even reduces the occurrence of data duplicity issues. Moreover, top eCommerce development companies help you deliver complex projects flawlessly with a data-driven approach.
Shopify offers across channel marketing
An eCommerce platform is not the only way to sell your products. The best part about Shopify is that it doesn’t limit your ability to sell at just a single place. It empowers you to sell your products and services wherever you want to.
With Shopify’s multi-level functionalities, you can sell your services across channels by integrating your eCommerce business store with various other big or small marketplaces effortlessly.
It saves a lot of time and money as you can expand your business while paying the price for a singular platform. You can even reach out to mega giants like Flipkart, Amazon or eBay and sell across multiple platforms.
Along with that, as fascinating as it is to market your online store on large online customer bases such as Instagram, Facebook, Twitter or Snapchat, Shopify aids in doing it the right way.
Shopify comes along with POS
The Point of Sale (POS) feature in Shopify makes it stand out in the crowd. The unique POS feature allows Shopify users to not only sell their products or services online but also in physical stores. AS long as the merchant has a mobile device they can easily sell their products online and offline.
Moreover, merchants from Canada and the United States can even fill up a form and avail a free credit card reader for their mobile device from Shopify.
Last but not the least, it is best to do some in-depth research and analysis before choosing an eCommerce platform that aligns with your business goals. The global eCommerce development market is expanding at a tremendous rate and Shopify has gone through an unsurpassed growth over the past couple of years. Especially with international brands such as Kylie Cosmetics, Pepsi, Fitbit, Budweiser, Gymshark, The New York Times, and many more using Shopify.
Conclusively, Shopify is an ideal choice if you are looking for an eCommerce platform that is powerful as well as pocket friendly.