Digital Marketing SMO

How can You Engage with the Customers through Your Instagram Account?

Instagram is definitely one of the best hubs for sharing creative visual content. It has more than a million users, who are constantly uploading images for creating connections with more people and experiencing the interactions. However, you need to know that Instagram is not only for regular people who love networking, but Instagram is one of the best places for the brands as well.

Instagram is an ideal way of striking a connection with the audience because you are not only going to show them beautiful visuals, but you are creating an environment, which cannot flourish on the other social media platforms. Currently, almost 4.2 billion likes are received each day on various Instagram posts, as stated by pastbook.

Given below is a list of the tips that you should definitely follow if you are thinking of growing your brand and helping it to gain awareness.

Writing a perfect bio

The Instagram bio is almost like when you are introducing yourself to someone whom you are meeting for the very first time. It is the first impression and hence you cannot ruin it at all. You have to keep it simple and fresh and ensure that it is unique and is capable of reflecting the brand in an ideal manner. You can make use of the bio for showcasing the website, new videos, blog posts, or gaining more followers.

Having a blog or a website

Another way of getting more people to visit your website or your blog is by actually having a unique one so that you can insert a link in the Instagram bio. Instagram is an amazing social media platform, which permits the usage of the clickable links within the bio. It is an ideal manner to prove that your brand exists, in the most professional manner.

Understanding the benefits of diverse business tools

Instagram can be used particularly for your business by converting your profile into the business profile. It is definitely one of the ideal ways of viewing what the followers are up to and when they are interacting with the rest of the world. Moreover, you will have the option of adding the business address, email address, and phone numbers. This will allow your followers to contact you when they have any questions regarding your business. You can opt to get real Instagram likes on each and every post.

Keeping the profile picture updated

It is true that it is extremely tempting to change the profile picture almost every month, but you need to stick to the logo or a particular picture, which is memorable. The profile picture is definitely the second thing after your bio that your followers are going to look at. Hence, you need to ensure that it is clear and people are going to be more curious about what you are offering them.

Getting more artistic

An amazing way of making a positive impact on Instagram followers is by focusing on all the colors that you are using on the page. It is ideal to stick to only one theme so that the impact is memorable.


Every brand is unique and if you are concentrating on marketing your brand with the help of Instagram, you need to educate yourself first. Moving forward, it is crucial that you apply all the tips that have been mentioned so that you can be spotted in this competitive market.


Explore Ways to Live Your Life to the Fullest Even with Crohn’s Disease

Many people suffer from stomach cramps with constipation or diarrhea. It is a cause of major discomfort but generally, it is over before you know it and you often forget about it. However, if you are experiencing these symptoms frequently and if they are really severe, there is a possibility that you are suffering from Crohn’s disease.

It is supposed to be a chronic IBD or Inflammatory Bowel Disease that is characterized by the major inflammation of the gastrointestinal or the digestive tract. If you are suffering from this condition, it could be affecting any portion of your GI tract, right from your mouth to your anus. However, it is quite common to find it at the very end of your small intestine. This disease may affect your skin, eyes, and even joints.

Diagnosis of Crohn’s Disease

When symptoms occur doctors would be suggesting a number of procedures and tests for a proper diagnosis of the condition. Medications are effective in controlling the symptoms of Crohn’s disease. Doctors would be examining your clinical history and your overall lifestyle. Certain important tests require to be done for accurate evaluation of your condition. Blotting is a useful technique in molecular biology for identifying nucleic acids and proteins that are widely utilized for chiefly diagnostic purposes.

The blotting techniques seem to be an effective tool to identify biomolecules like mRNA, DNA, and even protein during the different phases of gene expression. In this context, you must understand that Northern Blotting is actually utilized for detecting specific RNA sequences present in a sample and diagnosing diseases like Crohn’s disease. You may get in touch with for ELISA kits, peptides, proteins, antibodies, and all other chemical reagents for research and diagnostic purposes.

Quit Smoking

Smoking could worsen your condition if you are suffering from Crohn’s disease. Smokers, therefore, must consider quitting the habit of smoking. Patients who have Crohn’s disease and smoke would be having more emergency surgeries and more flares. Moreover, smokers are the most likely candidates to be diagnosed with this condition. So the best way of preventing Crohn’s disease is to quit smoking at once.

Alcohol Use Must Be in Moderation

Alcohol is supposed to irritate the intestinal tract lining and even aggravate your symptoms. It may even interfere with your medications and compromise your treatment. It is best to consume alcohol in moderation.

Regular Exercise Is a Must

You must exercise regularly. Include both resistance training and aerobic exercises in your workout regimen for managing Crohn’s disease well. Regular exercises are great for making your digestive tract function efficiently and it could help in reducing stress because endorphins are released. Moreover, osteoporosis could be prevented if you regularly include weight-bearing workouts in your daily regimen. In this context, you must know that a common complication associated with Crohn’s disease is osteoporosis.

Consider Practicing Relaxation Techniques

Even though Crohn’s disease is not triggered by stress, it could get worse because of stress. You may try yoga, meditation, slow breathing, tai chi or whatever helps you in relaxing. You may even read an interesting book in a quiet corner or listen to some melodious music that you love to listen to again and again. You must focus on doing something that brings utmost relaxation.

Get Adequate Sleep

Exhaustion could lead to stress that could aggravate the symptoms of Crohn’s disease. You must consider sticking strictly to a routine with predetermined bedtime and waking time every day. You must go to bed in a relaxed mind so that you could focus on your sleep and avoid undesirable distractions.


Follow expert tips religiously and remember to follow your treatment plan strictly. Even if you want to, do not discontinue medication when you seem to be fine. Avoid the risks of flares by sticking to your medications as prescribed by your doctor. Follow all dictates and consult your doctor in case, you wish to make changes in your medication and treatment plan.

Digital Marketing

How Instagram is Triggering the Latest Web Design Trends for Driving More Traffic

As marketers or business owners, it is crucial to stay abreast with the latest technologies and the avenues available in contemporary social media marketing along with some important digital marketing realms including search engine marketing, SEO, digital advertising etc. Today web designers need to fine-tune their strategies to keep the social media traffic flowing.

Instagram is your best destination for hunting inspiring web design ideas and getting high-quality user experience inspiration. According to huffingtonpost, Instagram that was launched way back in October 2010 took until February 2013 to get its first 100 million users. So it took about 2 years and almost 5 months for obtaining 100 million users. Instagram went on to incorporate 100 million users approximately every nine months till December 2016. It then had about 600 million users that implied that it took just 6 months for the addition of the last 100 million users. This way, it was observed that Instagram took only four months to add the next 100 million users. It then boasted of 700 million users in the month of April in 2017.

Today in December 2018, Instagram is proudly marching forward with over 1 billion monthly active users. So we can understand the phenomenal growth rate of Instagram as a powerful social media platform. Web designers are drawing inspiration from this versatile platform so that customers coming in from Instagram are not disappointed and do not bounce back in a matter of a second. Here are some of the latest web design trends to boost more engagement and keep the traffic coming.

Video for Transforming Websites into Channels

Video has been a part of web design for many years now but currently, it has become an integral and definitely more prominent component of web development. Your website gets just a few seconds for grabbing any visitor’s attention and even engages them. A video is helpful in conveying your message or story in an engaging and emotional manner. Moreover, over 65 percent of users are predominantly visual learners. People want to watch instead of reading. In this context, you could boost the number of your real Instagram followers by contacting reputed digital marketing companies.

Truly Mobile-Friendly Design

Mobile technology has brought about a radical change in the way businesses are run today. From customer preferences to mobile app strategies, you could see innovation in every step of the way and worldwide commerce is progressing in leaps and bounds. Responsive mobile designs make sure that e-commerce sites get maximum accessibility to particularly, mobile users and at the same time, they ensure seamless digital experiences.

Use Bold & Big Hero Images

More and more organizations are showing their preference for bold and big elements and including hero images and stunning videos with geometric typography in their website design. Even B2B companies are showing their bias for bold but clean designs.

Create Interactive Experiences

Consumers always have high expectations. You need to be fully prepared to deliver right from the beginning when a visitor arrives at your website and goes through the entire sales funnel. You must ensure a truly interactive experience to your potential customer. You must provide effective ways for customers to not only engage but connect meaningfully with you.

Incorporate Useful Content with Minimalist Design

Clean and minimalist designs are in vogue. Sites like Apple and MailChimp are brilliant instances with pops of color, ample white space, and basically, simple fonts. Markets are today trying their best to bring a balance between useful content and beautiful design.


Web designers are also, including some narrative elements in their sites as they are inspired hugely by the amazing success and popularity of Instagram Stories. Web designing is touching new heights with Instagram as the inspiration.